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January 18, 2018 POSTED IN: Business Development

Think about the last time there was a serious problem that needed to be fixed at your home – the furnace went out on a cold day or a pipe burst and water was running down your walls. Now imagine if, during this moment of panic, a highly qualified and dependable repair person contacted youREAD MORE

January 11, 2018 POSTED IN: Business Development

If I could wave a magic wand and change one thing about the way that most lawyers go about personal branding and business development, it would be changing the way they think about narrowing the focus of their practices. Too many lawyers equate pursuing a niche legal practice with putting a cap on their potential.READ MORE

January 2, 2018 POSTED IN: Content Creation

2018 is shaping up to be an exciting year. During the first quarter I will be launching an online course that teaches lawyers how to build powerful personal brands and profitable books of business, and I’ll be releasing my new book, which is geared toward helping young associates get off to a fast start inREAD MORE

December 19, 2017 POSTED IN: Business Development

In screenplay and novel writing, the “inciting incident” is the event that gets the story rolling. It’s the action or decision that introduces the problem that the story’s main character must overcome. In Jerry Maguire, it’s the moment that Jerry writes his “mission statement” manifesto about the need to put people first in the sportsREAD MORE

December 12, 2017 POSTED IN: Business Development

Almost every new business engagement starts online. Some clients find lawyers by searching for a particular type of expertise through a search engine, check out a lawyer’s background and experience, then initiate a conversation that leads to an engagement. More often, a prospective client learns of a lawyer offline – through referral, word of mouth,READ MORE

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About The Author

Harrington is led by Jay Harrington, an attorney who is a graduate of the University of Michigan Law School and worked as an associate for top international law firms, including Skadden Arps and Foley & Lardner. Jay and his team have not only the design and writing chops to make your firm stand out, but the expertise to understand and distill the complicated concepts that professional services providers grapple with.

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