Simply Stated
A Blog By
JAY HARRINGTON
February 25, 2015 POSTED IN: Content Creation

Content marketing is king in 2015. I’ll be giving a presentation to four Legal Marketing Association chapters in the coming months focused on how law firms can improve their content marketing programs. The official description of the program is as follows: Content marketing continues to be a hot topic in legal marketing. Content marketing comesREAD MORE

February 18, 2015 POSTED IN: Business Development

Growth is a tricky thing. When it’s happening, it can be exhilarating and rewarding. It can also be stressful, difficult to manage and to sustain. But when your business isn’t growing, that’s when it’s really time to worry. Or is it? It really depends on whether lack of growth is the result of a strategyREAD MORE

February 10, 2015 POSTED IN: Content Creation

Do you find yourself suffering from writer’s block when it comes to your content marketing initiatives? You’re not alone. In my latest article published by Attorney at Work , I give my take on how lawyers and other professionals can choose good topics and create a robust pipeline of content marketing ideas. The full text of the article is availableREAD MORE

January 28, 2015 POSTED IN: Business Development

Internet and social media marketing is a must for any savvy legal marketer. Yet it’s one of the most misunderstood and misused methods of marketing in our profession. Attorney at Work recently published “ Connected: A Lawyer’s Guide to Social Media Marketing ,” a useful guide featuring loads of great content designed to set you on a path to social media success. Check out myREAD MORE

January 16, 2015 POSTED IN: Business Development

Approaching marketing without a written plan doesn’t always mean you won’t be actively engaged in your marketing activities. Read  my latest article , published yesterday by Attorney at Work, and learn how you can stop being limited – or paralyzed, even – by your marketing plan. You can also read the full text here: Business plans. Marketing plans. ProfessionalREAD MORE

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About The Author

Harrington is led by Jay Harrington, an attorney who is a graduate of the University of Michigan Law School and worked as an associate for top international law firms, including Skadden Arps and Foley & Lardner. Jay and his team have not only the design and writing chops to make your firm stand out, but the expertise to understand and distill the complicated concepts that professional services providers grapple with.

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