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February 9, 2017 POSTED IN: Business Development

In a post I wrote for my friends at Attorney at Work back in December dealing with the issue of productivity, I explained that “work is like fitness — it’s best done in short bursts of intensity, followed by periods of rest and recovery. So start the day with a sprint.” It’s easy to getREAD MORE

February 1, 2017 POSTED IN: Branding

A lawyer with a powerful personal brand is one who is well-known and well-respected by a distinct audience. She is thought of, and sought out, when a particular type of expertise is required to solve a particular type of problem. In other words, a lawyer with a powerful personal brand is not someone who triesREAD MORE

January 26, 2017 POSTED IN: Branding

There are two types of services that lawyers can provide to clients. The first is legal service, which relates to quality of professional skill and work product. Legal service is, obviously, critically important to the success of a client relationship. But let’s face it, most clients cannot distinguish between good and great work product. Moreover,READ MORE

January 5, 2017 POSTED IN: Business Development

“All professions are a conspiracy against the laity,” said George Bernard Shaw. In the legal profession, the best evidence of a conspiracy is the often impenetrable density and complexity of the law. It’s almost impossible for laypersons to understand the law and its processes. Lawyers perpetuate the conspiracy through their use of jargon and legalese.READ MORE

December 22, 2016 POSTED IN: Business Development

This is the time of year that many lawyers and legal marketers are deep into planning for 2017 business development initiatives. It’s the time of big dreams and grand ambitions. The problem is, while the plan is transformative, it rarely gets implemented. As almost all of us know through painful personal experience, one of theREAD MORE

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Harrington is led by Jay Harrington, an attorney who is a graduate of the University of Michigan Law School and worked as an associate for top international law firms, including Skadden Arps and Foley & Lardner. Jay and his team have not only the design and writing chops to make your firm stand out, but the expertise to understand and distill the complicated concepts that professional services providers grapple with.

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