We're kicking off 2020 with an episode jam-packed with great tips to help lawyers improve their marketing and business development. Sam McKenna, an award-winning speaker and sales consultant, joins us for an engaging conversation with loads of actionable advice. Among the issues discussed are:

• How to find time for business development when time is limited

• Why you shouldn't rush to discount your fees

• How to push back politely in the sales process

• Why urgency is required to close a new engagement

• And much more

Reading & Resources

• Learn more about Sam and her new sales consultancy #SamSales

• Tips for Busy Attorneys and In-House Legal Marketers

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Hosts of The Thought Leadership Project

Jay Harrington is a lawyer, author, executive coach, and marketing consultant for law firms and lawyers. Tom Nixon, who is Chief Storyteller at the Harrington agency, has more than 25 years of experience helping experts become thought leaders. Both are prolific content creators whose work has been featured in leading publications in the legal industry.

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