about

A Thought-Leadership PR Firm for Thought-Leading Law Firms

Unlike many marketing agencies you may be familiar with, we don’t do everything and we don’t serve every type of business. We provide thought-leadership PR, marketing, coaching, and training services for sophisticated law firms.

We believe that selling legal services is best done by positioning lawyers, practice groups, and law firms at the forefront of their target markets based on their deep and narrowly focused expertise, not mushy and undifferentiated claims of “value,” “full-service,” and the like. The best way to project expertise to the marketplace is through gaining visibility as the go-to expert firm across the media landscape, and the creation and publication of high-impact thought-leadership content. You can break through the noise by putting the ideas and insight of your subject matter experts in front of your target audience, which enables your firm to be discovered by those seeking to hire the industry’s most recognized authorities.

For the past two decades, we have been helping lawyers and law firms across the country grow their practices through thought-leadership PR and innovative marketing programs. We work with clients who, like us, believe deeply in the power of thought leadership—be it in the form of writing, audio, video or design—to influence audiences and generate new business. Let’s work together to inject energy and insight into the way you position and promote your practice.

Who We Are

We’re an experienced team of PR experts, strategists, designers, and writers who love taking complex ideas and turning them into simple, compelling stories that connect emotionally and intellectually with your audience.

Our Leadership

Our Clients

We work with growth-minded lawyers and law firms who are looking to take marketing and business development to the next level. Our clients are open to fresh ideas and new ways of marketing legal services, and they’re looking for an advisor—not merely a vendor—to inject energy and insight into the way they position and promote their practices.

Most of our clients have worked with a PR or marketing agency before, often a number of them, and haven’t been satisfied with the results. They’re looking for a new approach. They believe in the power of expertise, expressed through thought leadership, to drive growth.

Our clients aren’t interested in quick fixes. Rather, they’re invested in seeking the long-term compounding results that are realized from thought-leadership PR and marketing. Like us, they believe there are enough undifferentiated and interchangeable lawyers and law firms in the world, and they’re ready to stand out on the basis of your expertise.

Ready to get started?