Client elevation, when done thoughtfully, can be a powerful tactic. It's about showing your clients that you're invested in their success, not just in the legal work you do for them.
Family-Friendly Networking Strengthens Bonds with Clients
From Content to Client Touchpoint
Lawyers who are working to build a legal practice face a common business development challenge: how to consistently reach out to key contacts without resorting to the dreaded “just checking in” email — messages that feel forced, add little value, and often go unanswered.