On March 24, Jay Harrington and Stefanie Marrone hosted a webinar in which they shared insights and advice about how lawyers and law firms can successfully market themselves during the COVID-19 crisis. Among the topics they addressed during the presentation include:
Leveraging technology to stay top of mind in an era of social distancing
Focusing on scalable marketing tactics, such as the creation of thought-leadership content and distribution of content on social media
The importance of empathy, generosity, and humility in marketing and communications in a crisis
Tips on how to adjust to a remote-working environment
You can view a replay of the webinar below.
EXCEL DURING A CRISIS
New Remote Business Development Training Program for Lawyers
Our remote business development training program gives your lawyers the knowledge and tools they need to continue developing business during the COVID-19 crisis—and beyond. We provide 90-minute interactive remote training sessions that are specifically geared toward addressing the challenges and opportunities of the present moment.
Jay Harrington is president of our agency, a published author, and nationally-recognized expert in thought-leadership marketing.
From strategic planning to writing, podcasting, video marketing, and design, Jay and his team help lawyers and law firms turn expertise into thought leadership, and thought leadership into new business. Get in touch to learn more about the consulting and coaching services we provide.