Episode 119: In this episode Jay has a deep dive discussion with thought leadership consultant Bob Buday about a number of concepts from Bob’s new book “Competing on Thought Leadership.” They address what thought leadership is in today’s era, what distinguishes true thought leadership from much of today’s mass-produced online content, and the power of original research. They also share lots of ideas for how lawyers and other professionals can create thought leadership—even if they don’t have big firms and big budgets backing their efforts.
Reading & Resources
Connect with Jay on LinkedIn
Connect with Tom on LinkedIn
Connect with Bob Buday on Linkedin
Check out Bob’s book Competing on Thought Leadership
Past episodes you may enjoy:
Episode 114: Alex Su Returns to the Pod
Episode 107: Jonah Perlin on Twitter, Podcasting, and Becoming a Law School Professor
Episode 103: The Power of a Content Niche
Episode 90: How to Take LinkedIn to the Next Level, with Alex Su
Episode 88: Playing the Long Game with Thought Leadership
Episode 87: Conquer LinkedIn Like a Millennial, with Matt Margolis
Episode 77: LinkedIn, from Beginner to Mastery, with Callie Schweitzer of LinkedIn
Episode 58: The Limiting Beliefs Holding You Back From Becoming a Thought Leader
Episode 57: Mastering LinkedIn in 30 Days, with Laura Frederick
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Hosts of The Thought Leadership Project
Jay Harrington
Tom Nixon
Jay Harrington is a lawyer, author, executive coach, and marketing consultant for law firms and lawyers. Tom Nixon has more than 25 years of experience helping experts become thought leaders. Both are prolific content creators whose work has been featured in leading publications in the legal industry.
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Community for Lawyers
The Thought Leader Collaborative (or the “Lab” as we like to call it) is created for lawyers and those in the professional service industry. Learn how to build your brand, become a thought leader and grow your practice on LinkedIn.