With limits on human interaction making in-person networking nearly impossible, lawyers are flocking to digital platforms like LinkedIn and other social media to stay connected and engaged with colleagues, clients and prospects. Some are diving in for the first time, others are getting reacquainted. Jay and Tom discuss how to leverage LinkedIn to earn a reputation as a true thought leader, from tips basic to advanced, including:
Optimizing your profile
Growing your network with quality connections
Staying engaged and connected with others
Sharing content: what to share, how-to, and how often?
How does thought leadership maximize your efforts on LinkedIn?
Reading & Resources
Free download: "Grow Your LinkedIn Network and Generate New Leads"
Virtual training program: Leverage LinkedIn to Excel
Four Ways to Use LinkedIn to Make Your Thought Leadership More Effective
Leverage LinkedIn to excel
VIRTUAL TRAINING SESSIONS FOR LAWYERS
Learn how to use the most powerful digital platform to build new connections, stand out as a thought leader, and bring in new business. Our 90-minute sessions include approximately 60-75 minutes of training delivered by agency principals Jay Harrington and/or Tom Nixon, plus Q&A discussion with your lawyers.
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Hosts of The Thought Leadership Project
Jay Harrington
Tom Nixon
Jay Harrington is a lawyer, author, executive coach, and marketing consultant for law firms and lawyers. Tom Nixon, who is Chief Storyteller at the Harrington agency, has more than 25 years of experience helping experts become thought leaders. Both are prolific content creators whose work has been featured in leading publications in the legal industry.
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