Making new connections, whether on LinkedIn or otherwise, is great. But most professionals want to turn those connections into paying clients or referral sources at some point. In this episode, Jay and Tom discuss how to play the long game and nurture relationships to the point where you’re no longer held at arm’s length - and instead are welcomed with open arms. They address (with an alliterative flair) the importance of:
Collaboration
Content
Connecting Dots
Communicating in the real world
Reading & Resources
Connect with Jay on LinkedIn
Connect with Tom on LinkedIn
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Hosts of The Thought Leadership Project
Jay Harrington is a lawyer, author, executive coach, and marketing consultant for law firms and lawyers. Tom Nixon has more than 25 years of experience helping experts become thought leaders. Both are prolific content creators whose work has been featured in leading publications in the legal industry.
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The Thought Leader Collaborative (or the “Lab” as we like to call it) is created for lawyers and those in the professional service industry. Learn how to build your brand, become a thought leader and grow your practice on LinkedIn.